Digital Services

The TIO approach to digital services

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We do it all

When you work with us, you have a single provider who takes responsibility and accountability for all your digital offerings and makes sure they are integrated into your wider practice growth strategy.

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We’re all about orthodontics

Our digital team works exclusively in orthodontics. We have tried, tested and learned from our members' websites to find what creates the most leads and increase practice growth. With our real-life practice experience, we understand the patient experience when they visit your website.

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We have all-inclusive fees

Our fee doesn't include any mark ups and isn't volume driven, so you can be sure we are focused only on the results that matter. We use our orthodontic digital experience to quickly identify how to deliver the best returns, so you don’t waste any money.

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We keep you ahead of your competitors

With TIO, you access levels of service many small business owners can't on their own. We are always working to improve your website through our CRO service and investing time into identifying new digital opportunities so you can take advantage of them before competitors do.

Web Design

Your website is one of the best tools to increase new patient leads. We are passionate about creating sites that will grow your practice by increasing your website conversion rate. With over 10 years’ experience in orthodontic website design, we know just what it takes.

TIO members websites have an average conversion rate of 9.7%. The average conversion rate of other ortho websites is just 1%.

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Bespoke
Design

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Mobile
Optimisation

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CRO

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UX
(User Experience)

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Web
Hosting

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Website
Management

Paid Media

As part of your membership with TIO, our team of orthodontic marketers will oversee the strategy and optimisation of your paid media campaigns. We have a dedicated team who focus on each platform to ensure we can get you the best return on investment.

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Paid Search (Google Ads & Display Ads)

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Paid Social

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Retargeting

SEO

SEO is an integral part of your overall practice growth strategy. Our experience growing hundreds of ortho practices globally is unrivalled, and we have the skill and data to get you the most cost-effective results.

The team at TIO keep tabs on the evolving changes in search algorithms and how these updates impact our members' listings. Our multi-faceted, data-driven approach enables us to review, analyse and make any necessary revisions on your behalf - so you don't have to worry.

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What is SEO?

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Local SEO

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Google My Business

Front Desk Automation

With so much time and money going into generating new patient inquiries, it is critical that each lead receives proper follow up to ensure conversion. You must follow up with each lead in a timely and reliable manner and with consistent messaging.

Front desk automation can be used to increase revenue, decrease operational costs and increase customer satisfaction. At TIO, we will work with you to automate your end-to-end business processes.

Benefits of our Patient Relationship Management software

The Patient Relationship Management (PRM) software helps to:

  • Capture leads from the point of initial contact
  • Assign daily follow-up tasks to your staff to try and make contact and book as many patients as possible
  • Enable long-term, tailored follow up for unconverted leads through email marketing campaigns
  • Never let a new patient lead slip through the cracks again

Reputation Management

At TIO, we are on-hand to train and guide your team about monitoring and managing your brand’s reputation across the web. We’ll ensure that your business is accurately represented and that potential customers are left with a great impression on who you are and what you do.

Reputation management & online reviews can play a major part in the success of your practice growth, both through online reputation but also through secondary digital strategies like local SEO.

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Google Reputation
Management

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Online Review

Email Marketing

Email is still a fantastic marketing tool. It’s cost effective and allows you to stay in contact with leads to push them further down the sales funnel. We are experts in ortho-focused emails and are on hand to ensure the perfect email conversion system is in place for your practice.

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Patient Relationship
Management (PRM)

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Email Templates