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The perfect newsletter recipe

Newsletters or more specifically, email newsletters have many advantages associated with them. When used properly, it can generate new patients and help in their retention. It helps build relationships with the reader and keep the practice at the top-of-mind of the potential patient. According to a study done by McKinsey & Company, email marketing is […]

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Read Time: 1 minutes

Email Marketing

What content belongs on the website and what Email Marketing

Deciding which content is best suited for your website and social media can be challenging. Below we’ve created simple guidelines with tips illustrating appropriate topics and ideas for each category. Follow these recommendations as a foundation for best practice when choosing the types of content and where to place it. Website content should be clear, […]

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Read Time: 11 minutes